Paula Frecot
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Gendered Toys – a Timeline

Gendered Toys – a Timeline

Digital Design
Storytelling
Illustration

Toys are among the most gendered products, and they have been for quite some time. This interactive, fully illustrated web story takes you on a journey through time, from 1900 to the present day and beyond. Discover how the concepts of "toys for girls" and "toys for boys" emerged and how these definitions have evolved.

Year: 2022 – 2023 ┃3rd semester

Tools:

Figma
Photoshop
After Effects
View prototype →
Graphic Design
Poster Design
Illustration

Toys are among the most gendered products, and they have been for quite some time. This interactive, fully illustrated web story takes you on a journey through time, from 1900 to the present day and beyond. Discover how the concepts of "toys for girls" and "toys for boys" emerged and how these definitions have evolved.

Year: 2022 – 2023 ┃3rd semester

Tools:

Figma
Photoshop
After Effects
View prototype →

Presentation video

User Journey

Here you can watch the user flow: